February 21, 2021

    Combatting Social Media Fatigue

    You shouldn’t neglect an ironic new opportunity for social media ad campaigns: poking fun at social media. There’s no question…
    February 25, 2021

    Promoting Your Online Community

    Facebook offers three basic ways to build your audience: Invite friends, Share your page, and Employ paid Facebook advertising. These…
    February 15, 2021

    Applying a Nonparametric Test to Paired Data

    A parametric test assumes a specific distribution such as the normal distribution, and the t test is an example. A…
    February 11, 2021

    Physicians, Nurses, and Medical Assistants

    Physicians are individuals who through training, experience, and certifi cation are allowed to provide care to patients with a variety…
    April 3, 2021

    Video Economics and Why Video Revenues are Uniquely Profitable to Studios

    The video business has emerged as a kind of hidden caryatid holding up the theatrical film business on the back…
    March 3, 2021

    Breath, Tranquility, Laughter, Sounds, and Immunity

    Like a contented baby who breathes with sublime bliss from its belly, we too can learn to breathe deeply again.…
    February 23, 2021

    Social Media Market Share

    As an organization, if you were to engage on just one social network, it would have to be Facebook, which…
    February 17, 2021

    Calculating the Confi dence Interval with Excel

    You can use Excel’s functions to calculate a confi dence interval if you know the standard deviation of the underlying…
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