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This is one of the most important tips you could follow in this book, and yet it’s an important point…

Before we dig into the ad offerings, let me point out that Facebook supports a number of different levels of…

You shouldn’t neglect an ironic new opportunity for social media ad campaigns: poking fun at social media. There’s no question…

Instagram is a great tool to use, but you have to know how to use it. Most businesses like to…

You can use Excel’s functions to calculate a confi dence interval if you know the standard deviation of the underlying…

Most of the time, the underlying tools of the Android SDK will be accessed from within the Android Studio environment.…

Facebook offers three basic ways to build your audience: Invite friends, Share your page, and Employ paid Facebook advertising. These…