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You shouldn’t neglect an ironic new opportunity for social media ad campaigns: poking fun at social media. There’s no question…

Now that you’ve learned a little about the normal distribution, you can use Excel to randomly generate observations from a…

Kabani, who founded and runs the social media agency The Marketing Zen Group, developed an “ACT” framework for a successful…

A number of lithography techniques like electron beam, ion beam, X-ray etc. are possible to use in order to pattern…

Immunity is not just a matter of balance, of germs versus our particular micro flora and whether they can cope…

The skeleton is the support structure of the body. Muscles and ligaments interconnect and work together, facilitating the movement of…

A parametric test assumes a specific distribution such as the normal distribution, and the t test is an example. A…

Questions answered in this chapter ■ What is net present value (NPV) ■ How do I use the Excel NPV…