The average wage for designers is $49,810 each year, up to around $24 per hour, according to the U.S. Department of Labor. Wages differ by state and are ranked in the top three earning countries in the country for this occupation: District of Columbia, Rhode Island, and New York.
Of course, the income of interior designers, like any other career, relies on many aspects, such as education, certification, years of experience, and talent. If you set this condition, how can an interior designer who runs his own business in the field generate more money?
In this article, we will examine important issues that will raise not only your revenue but also additional customers.
Marketing yourself better
One of the first things to do to attract more customers and make more money is to improve your marketing skills. Also, the use of interior design software can help you market at a better pace. If you do not aggressively promote your brand and your website, you cannot expect customers to land at your doorstep. Marketing is a vital part of helping you (and you) put your company on the map and make more money as an interior designer.
- Be engaged in social media
- Use paid publicity
- Modernize your site
- Blog launch
Talk with suppliers
If you often purchase from a particular supplier or vendor, you may negotiate a discount on your products. It will not be a great discount, but what is called “distributor price.”
If your supplier is hesitant, your best bet is to deal with a yearly discount based on some sales. This will reassure your provider that you buy at least one year from them. You can offer the products to your consumers at a regular price and you can pocket the difference once you have reached that deal.
Kitchens & baths specialization
You might try focusing on kitchen and bath design if you want to make large cash and enhance your interior designer pay. In general, the customer spends the most money on the kitchen and bathroom, countertops, sinks, and tiles, and your interactions with an offering provider come together.
As indicated before, you might minimize your profit from the transaction if you have a relationship with a supplier who wishes to offer you a discount on their products. Cutting can be significant for kitchen and bath products.
Client relationship maintenance
If you have a delighted client once your project is finished, it will always feel wonderful. But it should not be your last interaction to shake hands and say farewell to that pleased client. You can send them a follow-up email, asking them how everything goes, a few weeks or months on the way, if the results are still satisfactory.
If you stay connected to delighted clients, you won’t forget when your friend wants to design his house again. And surely when they have other projects themselves, they will not forget you. We don’t tell you to stalk your clients, but an email follow-up or a greeting card can just do the thing around the holidays.
Sales add-on
You can propose unique storage devices as an add-on if you design a kitchen, bathroom, or bedroom. You can create a customized wardrobe for the kitchen of your customers, for example, or build a walk-in closet for the bedroom in which you work.
You might ask your customer whether they would be interested in additional storage. If the answer is yes, then you will make more money on the sale and nothing will change if the answer is no.
Initial consultation billing
When you start as an interior designer and use the free initial consultation to gain more customers, keep up with it. But it’s time to provide freebies if you already have multiple projects under your belt.
First consultations generally last around an hour, and if they take place in the customer’s house, they may try to fish for free advice. Why not charge for your client if you take the time to go home and give them guidance on their forthcoming project? If you are reluctant to offer free consultations, limit them to at least 30 minutes and meet instead in a coffee shop.